{"id":1422,"date":"2016-09-25T10:30:33","date_gmt":"2016-09-25T16:30:33","guid":{"rendered":"http:\/\/www.davidmjessup.com\/?p=1422"},"modified":"2017-08-26T09:04:15","modified_gmt":"2017-08-26T15:04:15","slug":"sylvan-dale-beef-described-in-new-book-on-real-food","status":"publish","type":"post","link":"https:\/\/www.davidmjessup.com\/?p=1422","title":{"rendered":"Sylvan Dale Beef Described in New Book on \u201cReal Food.\u201d"},"content":{"rendered":"

\"real-food-fake-food-cover\"Our ranch\u2019s 100 percent grass-fed beef got favorable mention in Larry Olmstead\u2019s new book contrasting fraudulent food practices with \u201creal food.\u201d\u00a0 I\u2019m bemused by the \u201creal cowboy with a taut build and sun-weathered skin\u201d who took the author on a tour of Sylvan Dale.\u00a0 Larry Olmstead is the travel and food writer for Forbes Magazine, and his research on food industry fraud has been featured \u00a0on CBS, Time, USA Today and NPR.\u00a0 The excerpt is quoted below:<\/p>\n

\u2026at the Sylvan Dale Guest Ranch, overnight guests can get a more complete dude ranch experience, including horseback riding, target shooting, roping, fly fishing, cowboy songs, bonfires and much more.\u00a0 But what makes Sylvan Dale different from dozens of other similar working guest ranches across the American West is that they also serve lucky visitors real grass-fed beef from the farm as part of their stay.\u00a0 The ranch is owned by a brother and sister and their respective spouses, and the brother, David Jessup, gave me a tour.\u00a0 We had to drive quite a ways out to where the cattle were grazing on open ranchland, just like they would have all across the West a century ago.<\/p>\n

Sylvan Dale was begun by Jessup\u2019s parents in 1946 and for more than fifty years just raised calves, which were shipped off to industrial cattle feedlots to fatten quickly through the miracles of alien diets and modern pharmaceuticals.\u00a0 But about ten years ago the siblings noticed growing demand among local consumers\u2014they are just outside of health-obsessed Boulder\u2014for more natural drug-free beef.\u00a0 So they began keeping and raising some animals of their own to butcher and sell locally.\u00a0 Jessup, born and bred a real cowboy, right down to the boots, buckle and hat, with a taut build and sun-weathered skin, quickly became an ardent student and late convert to grass-fed, truly natural farming.\u00a0 \u201cAt first, we used some grain to finish them because that was conventional wisdom, considered \u2018normal.\u2019\u00a0 But then we really found out about the health benefits of purely grass-fed beef and how much better the kind of fats produced were, even compared to those fed just a small amount of grain.\u00a0 Now we raise all our cattle ourselves, from birth to slaughter, and they eat strictly grass.\u201d\u00a0 The problem for consumers is that unlike Cook and Jessup, many farmers still sell beef finished on grain as grass fed.
\nExcerpt from Real Food Fake Food<\/em>, Why you don\u2019t know what you\u2019re eating and what you can do about it<\/strong>, by Larry Olmsted, pp. 244-245.<\/p>\n

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 <\/p>\n","protected":false},"excerpt":{"rendered":"

Our ranch\u2019s 100 percent grass-fed beef got favorable mention in Larry Olmstead\u2019s new book contrasting fraudulent food practices with \u201creal food.\u201d\u00a0 I\u2019m bemused by the \u201creal cowboy with a taut build and sun-weathered skin\u201d who took the author on a tour of Sylvan Dale.\u00a0 Larry Olmstead is the travel and food writer for Forbes Magazine, […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,28],"tags":[67,63,68,66,70,69,64,65,51],"class_list":["post-1422","post","type-post","status-publish","format-standard","hentry","category-cattle","category-ranch-stories","tag-cattle-ranching","tag-david-jessup","tag-food-fraud","tag-grassfed-beef","tag-healthy-beef","tag-healthy-food","tag-larry-olmstead","tag-real-food-fake-food","tag-sylvan-dale-ranch"],"_links":{"self":[{"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=\/wp\/v2\/posts\/1422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1422"}],"version-history":[{"count":3,"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=\/wp\/v2\/posts\/1422\/revisions"}],"predecessor-version":[{"id":2560,"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=\/wp\/v2\/posts\/1422\/revisions\/2560"}],"wp:attachment":[{"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.davidmjessup.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}